Mudita Radiant
Year: 2025
Brand: Mudita
Status: Launched
Role: In-house Design Lead from initial research to mass production.
The Mudita Radiant is an everyday automatic watch designed for clarity, durability and understated elegance. Available in three sizes — 32, 37, and 40 mm — it features a brushed 316L stainless steel case, anti-reflective sapphire crystal, and Super-LumiNova® BGW9 on hands and hour markers for excellent legibility in all lighting conditions. Powered by a Sellita SW200 Elaboré automatic movement with 41 h power reserve, it offers reliable, battery-free timekeeping.
CHALLANGE
The key challenge was balancing price, size and performance. The automatic movement
is the most expensive component, so we needed to keep the watch accessible without compromising quality. At the same time, the watch had to remain slim and comfortable for everyday wear, while presenting a unisex, minimalist aesthetic aligned with the brand identity.
APPROACH
The team selected a reliable Swiss automatic movement to maintain performance and value. The case was carefully proportioned to remain slim (≈10–10.5 mm) yet robust, with protective details like a crown guard, 10 ATM water resistance, and Incabloc® shock protection. A restrained, minimal design language ensures versatility and the three sizes allow a perfect fit for all wrists. Every element — from dial font to luminous markers — was refined to enhance legibility, usability and a purposeful everyday experience.
Iterations and process